Real experiments. AI workflows.
Practical notes.
Marketing Experiments
AI Workflows
Productivity Systems
You don't need private backend analytics to spot where a mobile funnel is losing money. Here is a practical 5-point CRO audit framework you can steal to identify conversion leaks and redesign higher-converting landing pages using free public tools.
Most early-career marketers fail because they study tools in isolation instead of connected systems. In this post, I break down my 4-phase AI research workflow for reverse-engineering Notion’s product-led growth (PLG) marketing funnel, share the exact moment ChatGPT completely failed, and show you how to fix the gap to build a portfolio-ready visual funnel map.
Sending generic 10-page portfolios to marketing roles usually ends in absolute silence. Hiring managers do not have time for generic coursework—they care whether you can solve real product problems. Here is how I used Gemini Notebook and public customer data to build a 1-page ad teardown deck for Ridge Wallet, along with the exact two-sentence LinkedIn pitch to get decision-makers to reply.